The Atlanta rapper has been teasing the phrase "All the Time" over social media recently. It turns out, it is the title of his brand new single which he announced on Instagram on Friday night (Apr. 21).
Dressed in a red blazer, dress shoes, and sunglasses, the XO crooner and Atlanta producer go hard, partying through the night at the iconic Caesars Palace.
On "Worst Day," produced by Wheezy and Taurus, the Atlanta rapper pours out his heart. "Valentine's Day, the worst day / Got too many to please / Spent over one hundred Gs and she still wasn't pleased," he raps.
The Atlanta trendsetter is focusing all of his attention on his upcoming album, The Evil Genius. The Murda Beatz-produced "Kept Back" featuring Lil' Pump serves as the latest single.
To accompany his brand new album Edgewood, which was produced by Mike WiLL and features appearances from The Weeknd, Quavo, Fetty Wap and more, the Atlanta rapper is rolling out a "narrative short film" in stages.
The Atlanta artist, who recently celebrated his first No. 1 album, throws on the suit and tie with Drake, moving through the city of Toronto like mob bosses.
The stylized clip, shot in Atlanta and directed by Colin Tilley, co-stars contestants from "RuPaul's Drag Race" including Shea Couleé, Mayhem Miller, and Miss Vanjie.
The song, taken from his recently-released LP Pretty Girls Like Trap Music, showcases that famous TRAP house in Atlanta, where the rapper holds court and talks about how he got to the top through pure hustle and grinding it out.